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How to: Craft Effective Headlines and Increase CTR
Most online readers take only a few seconds before deciding whether or not they are interested in what you have to say in your article. After spending hours planning and writing, you certainly don’t want the readers to miss out on your great content just because your headline fails to grab their attention in those few...
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Writing SEO-Friendly Headlines: No Pun
As search engine optimization becomes the critical component to a well-read article on the Internet, the time has come for web editors to stop writing headlines that involve a play on words and start crafting SEO-friendly headlines instead. Most journalists, of course, would disagree with this approach, as they have spent years honing their skills in...
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The First Few Steps to Content Optimization
Getting quickly indexed on Google's first page is unarguably one of the most important aspects to building a website, and what's the key to ranking your website highly on the big brother of search engines?
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Drawing too Much Attention can Hurts Your Eye
Earlier, we’ve talked about using some technique on text content to pull user’s attention to certain parts of the article. We can use bold format, brighter color, ALL CAPS or even hyperlinks on important spots of the body text to catch people’s eye. The point is to make the certain parts of body text appear...
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Content Duplicating, Not a Good Idea
Some amateur content workers often think that it’s better just to copy-paste content from other website than to create one from scratch. It’s easier, it takes less time, and it could vastly enrich your site. Yeah, we wish it’s just that simple. Content duplicating is never a good idea for updating your website. The first...
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Improve Readability
Web content itself isn’t enough to make maximum readability. Web design and layout also play their role in optimizing web readability. Be very careful if you use graphic image as background. If you don’t actually need it, better use plain background. It’s much easier for eye to read text on plain background than the one...
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The Power of Web Content
Not many people browse the internet to enjoy a web design on purpose. Most people browse to find information. In other words, web content is where the real action is. Content is the main ingredient of your website that decides whether your site will get a lot of traffic or not. Write a good and...
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Neat up Hyperlink Placement
Hyperlink isn’t just a tool to transfer user to another page. It’s also part of web content that can catch user eye. We know a lot of people tend to scan the page when they see a web page. Hyperlinks that usually underlined and have different color is always stand out among regular body text....
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Headline is Your First Strike
Ninety percent of reasons for people keep reading web content is the headline. They may keep reading or leave at once, all depends on the headline. When people scan page (instead of read), headline is the strongest thing to catch their eye. You’ve caught their attention, now it’s your chance to impress them. In the...
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Dump All the ROTten Content
ROT stands for: Redundant, Outdated, and Trivial. These kinds of web content will not only give user a bad experience, it also causes some other bad impacts for your website. Redundant content is the one people will find everywhere on the internet. This content mostly is a subject of content duplicating. If you ever duplicate...
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Keywords at Its Best
What would SEO be without keywords? Choosing the right keywords is the most basic thing in SEO activity. This is the first thing every SEO player would do before going crazy with all the optimization stuffs. It’s important to choose keywords that are the most being searched for. We mean, what’s the point of getting...
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Give Hyperlinks a Name
Every time you turn some text into hyperlink, always give them a link title. Link title is just like image title or any other file title. It should be clear information about where the link will direct user. First, this link titles not only function as web usability enhancer. It would tell user where they’re...