There are still many reasons to why websites can rank high on Google without optimizing. Besides, click-through rate, age, and backlink, the next reason is cross-linking. When your site doesn't have the best SEO on page and lots of backlinks, your site can still rank well on Google from an overall site perspective if you cross-link on your pages. This is an important part and not just from perspective of navigational or breadcrumb, but from an in-content perspective. When you add in-content link throughout your site and cross-link your pages, in the end you'll find that all of your website pages will gaining increase in rankings.
Read MoreFor the last few years, URL structure has been a topic to discuss among SEO industry. Whether a certain number of subdirectories or keywords placement in URLs can affect traffic. Many SEO marketers have experiment lots of optimization techniques improve their sites' rankings and achieve their goals. But the main question remains, as how URL structure can help overall traffic? To know the answer, there are few researches that can help.
Read MoreAs one of the most effective ways on increasing revenue when promoting products or services online, landing page plays a crucial part. The role of a landing page is very simple; it's like teaser of a song or trailer of a movie. It points all the best features of a product or service that want to be seen to users and to make them interested to take an action of what they saw. There are many ways to optimize a landing page. But before that, there a few things that need to be explain.
Read MoreNot many people are going to believe if someone said that you can boost your website's traffic without using a single online marketing strategy. But the truth is, you can. Even though, you don't have any knowledge about marketing, you can still drive lots of traffic and sales to your website. The strategy that you can use without marketing element is long tail keyword strategy.
Read MoreEver have feeling of wonder or maybe annoyed, jealous, etc at sites that rank high on Google without being optimized and didn't have much backlinks? If you're curious about this then you should know that there are many reasons why it can happen. The first reason is because click-through rate. This is what a part of Google's algorithm looks at. The percentage number of this component is reflecting the number of click that a websites received from total number of people searching for certain keyword that a website got rank on.
Read MoreIn May, NBC reported that the new update of Phantom was launched in Google search, its main target is websites that having content with "how-to" style. One of the victims of this update is HubPage, a website who has a collection of over 870,000 miniblogs with informational content of huge range of topics, found its traffic from Google search decreases for about 22% in early May. Other websites having the same effect are eHow, WikiHow and Answers.com.
Read MoreEven though the number in Google Analytics shouldn't be trusted 100%, but they certainly giving a big picture of what's happening with your website, and for website's traffic, they have great detail on how much traffic is coming to your website, where it comes from and the quality of the traffic. Lately, bots traffic becomes an increasing problem, because it’s leading to obvious skews in data.
Why bots traffic giving you problem? Because bots traffic mainly a wave of automated traffic to your website, because it's not real person, so the traffic that your website get doesn't have real value, at worst, it's malicious. When you though your website has high stats on traffic, but actually it can affect negatively on many other stats.
Read MoreOne of the biggest effects of Panda algorithm 4.1 update is that website that has thin or duplicate content experienced major fall in search ranking in Google search engine result page. The latest algorithm update focus mainly on content and the difficulty to devalued in search results. If a website gets penalties from Google, it will be a huge challenge to recover and rise back to the top search ranking. But there is still ways to avoid Google penalty and improving website search ranking after Panda algorithm 4.1 update:
Read MoreEven though is still too early to predict what SEO in 2015 will look like, but one sure thing is that websites still can counting on meta descriptions in near future. Websites can generate huge organic traffic, if it utilized meta description in effective way. Though, few SEO experts don't agree because the value of this practice has lost its value to search engine crawlers. But if being executed effectively, this technique is still an important part in SEO practice, especially for generating visitor from search engines.
Read MoreGoogle was officially rolling out Pigeon algorithm in July 2014, this algorithm directing to altered local search engine results. This algorithm also brings a major impact on Google for local search engine results with altering how local businesses displayed on the first page of search engine result page. About 4 in 5 Google's consumers got result of local businesses and outlet on their search.
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