Using SEO and SEM to Get the Best Result
Many people think that there’s a battle between SEO and SEM for highest placement in search result page but, not many people realize that these two practices can actually work together to get the better and even the best result. While search engine optimization (SEO) and search engine marketing (SEM) are different, but they have […]
The Battle between SEO and SEM for Highest Placement
There’s a war for the highest placement in SERP or search engine result page between SEO (search engine optimization) with SEM (search engine marketing) and what most company leaders don’t know is that these two services are working against each other. Yes, that’s right, many companies mistakenly use the two terms interchangeably that become the […]
Learning Digital Marketing from Google? Think Insights!
Keep calm and let’s see what Google does. From merely a search engine to be a place where bunch of knowledge are, everything has been done by Google. Nowadays, it can be tools for us to do something: translating, watching videos, searching locations, or just even stalking a person you like.
The Art of Listening, Learning, and Sharing
Everyday, you will conversation with your friends / colleagues through the Internet, especially through social media platforms such as Facebook and Twitter. As digital practitioners, it is very useful to understand what people are talking about through the web to understand the behaviours, the topics, and other information. Through the information above you would have an […]
19 Social Media Practices in Video
Do you know what social media is? Do you understand what social media can do for a brand? How do you see online objectives in relation to social media strategy? Shall we separate social media from other online channels?
Adwords Tips: Keyword Matching
We’re not going to give Adwords tips on choosing keywords. Google has provide the wonderful Keyword Tool to deal with this issue. Now the task is what type of matching should we use. We have three types of keyword matching to choose from. Just to refresh, the first is broad match (e.g: electric guitar). If […]
AdWords Effective Copywriting
Google Adwords is a tool of hard selling. Messages we deliver through this channel don’t need to be all fancy and colorful. The only thing matter is people read, click and take action (purchase, register, subscribe, etc).
AdWords for Dummies
Google Adwords still got many types of ad that will carry our message to millions of relevant audience. From text ads, image ads, video ads, rich media ad, to mobile ads, all is available to use.
We Have Two Google Professional Certified Individuals
Omeoo Media proudly announce that we currently have two Google Professional Certified indiviuals in the house. This means that we are now an authorized Google Certified Partner and also qualified reseller of Google Advertising AdWords.
Landing Page’s Warm Welcome
Not everyone get into our website from direct hits (typing URL at address bar). Some of them may be invited by your ad banner or blasted newsletter. Directing them to the home page could be a good idea. But there’s a better idea. Give them a landing page first. Landing page is a page built […]