People who have following Google’s algorithm call the newest update for Panda algorithm as Panda 4.1. Even though as soon as this change happened, Google said that they have made few improvement to Panda algorithm 4.0, and also other unnamed algorithms. Google told their users not to jump the gun of any changes in search engine rank is because of one of the algorithm that they changed. But they decided to explain that web page rank on their own search engine is a complex and continuously endeavor.
For Google users who don’t know already, the new Panda algorithm will penalizes contents that Google believes didn’t have enough or have nothing valuable material for their users. This new update of Panda algorithm has more sophisticated and new signals to detect low quality content more accurately.
So, who are the winners and losers of Panda algorithm 4.1? From an article that Forbes released says that press release sites, such as PRWeb and PRNewswire have lost their organic search engine traffic up to 70% because of this new Panda algorithm. Another Forbes article said that affiliate and other sites like portal might be other victims of Panda 4.1 because they’re likely to have thin content and unoriginally content.
With the explanation of why the new Google’s algorithm affecting some of the big websites, Google hinted that the winner in organic searches with Panda 4.1 could be small and medium website that have original, thoughtful, and in-depth content. Google also try not to keep their strategy as a secret with giving hints how they’re going to evaluate content.
From Google central blog, the biggest search engine giving list of questions that they use to valuing quality content in a page, blog post or article. These are some of the questions:
– Does the article have spelling, factual or stylistic errors?
– Does the article well edited, or does it appear sloppy or hastily produced?
– Is the article written by an expert or enthusiast who knows and understands the topic well?
– Does the page provide substantial value when it’s compared to other pages in search results?
– Does the information that presented in this article can be trusted?
It’s no surprise that there are many people who following changes in Google’s algorithm for their job, the solution for the SEO problem might be to spend some time, money and energy that needed to giving a steady stream of the type content that audience or visitor will value and kindly to share it through social media.